INDIA IS THE BEST poised of the BRICS (Brazil, Russia, India, China and South Africa) nations to build lasting relations with Africa that overshoot mere trade interests. What better country to engage with in business at this point of Africa’s history than the land of the ultimate thinker of our time, Mohandas Gandhi. In my book, Africa is Open for Business, 10 points have to be considered when doing business in –and with – Africa. Three of these are worth mentioning here. They are:
- Backlog is opportunity;
- Partner governments, not connected crooks;
- Don’t hate the Chinese, learn from them.
India can shape its trade relations with Africa more comprehensively and sustainably.